Clik here to view.
Lurker Alert: The Art of Audience, Student and Mastermind Group Engagement
Who are those people who attend your mastermind group or class but never talk (or who friend you on Facebook or Twitter, but never respond)? And how do you get them talking? Back in the mid-90s when I...
View ArticleClik here to view.
Why I Always Read Email First Thing Each Morning
Time-management pundits are always harping on how we waste time reading emails first thing in the morning. I think they’re full of manure. First of all, a Marketo study found that 58% of people read...
View ArticleClik here to view.
Avoid Pricing and Discounting Mistakes
In 2008, Pizza Hut saw its sales drop because of the Great Recession. Competitors were lowering their prices and offering discounts — and Pizza Hut figured they had better offer a discount if they...
View ArticleClik here to view.
Categories for Small Business Goal-Setting
One of my mastermind group members is working on her business goals for next year and she brought up a good question: How, exactly, do you set goals for your business? The first step is to realize...
View ArticleClik here to view.
Nurturing the Not-Ready Customer Through the Buying Cycle
Wouldn’t you love it if you could close every sale with a new customer in 30 minutes or less? But that rarely happens. A sales cycle can last up to six months, depending on how much research the...
View ArticleClik here to view.
17 Great Answers to “How much do you charge?”
Guest column by David Newman – Author of “Do It! Speaking: 77 Instant-Action Ideas to Market, Monetize, and Maximize Your Expertise.” For professional services providers, entrepreneurs and sales...
View Article